Everybody knows Miffy. Don’t you?
Ok, for the people who have been hiding under a rock for the last couple of decennia: Miffy is a little, white rabbit in a series of picture books drawn and written by Dutch artist Dick Bruna.
The small rabbit has had all kinds of adventures of course in the past years and which are all quite relatable to children. For example: Miffy goes to school, has a birthday party, becomes a big sister, gets a pet dog, goes to the zoo, has to go to the hospital, etc. etc. You get picture, right?
Miffy’s worldwide success over the last decennia does not only lie in the friendly and nicely drawn stories. No, Bruna manages to bring alive the everyday things of life, things that are important or new to small children. And they learn from them, in a playful way without being told what the learning objectives are or having to go through pages full of text. Just nice stories with educational value. No more, no less.
That’s the power of a good story in your e-learning course, or even in a classical training setting for that matter. Does your audience can relate to what you are trying to teach them? Do you know how to bring the subject matter to live? Just two questions you can ask yourself when designing a training or course.
And fortunately, telling a story isn’t really that complicated, on the contrary of what a lot of trainers in ‘Storytelling’ will try to make you believe. Of course, you can easily enroll in a just such a training, but it would probably just as useful as reading a Miffy story to children and pay attention to the simple tricks and composition of the storyline Bruna uses. Your e-learning courses and trainings will definitely benefit from it.